As consumers seek mindfulness and well-being as an antidote to modern day stresses, welcoming colors that psychologically fulfill our yearning for reassurance and security are becoming more prominent. Joined together, Rose Quartz and Serenity demonstrate an inherent balance between a warmer embracing rose tone and the cooler tranquil blue, reflecting connection and wellness as well as a soothing sense of order and peace.
The prevalent combination of Rose Quartz and Serenity also challenges traditional perceptions of color association.
In many parts of the world we are experiencing a gender blur as it relates to fashion, which has in turn impacted color trends throughout all other areas of design. This more unilateral approach to color is coinciding with societal movements toward gender equality and fluidity, the consumer’s increased comfort with using color as a form of expression, a generation that has less concern about being typecast or judged and an open exchange of digital information that has opened our eyes to different approaches to color usage.
Now, I personally have always loved the blend of pale pink and this beautiful blue color. When I learned that this combination was Pantone’s color of the year, I actually pulled a few things out of my closet that had a pale pink to blue ombre. Unfortunately, they are mostly spring and summer items, so I can’t wear them now, but you can bet I will be pulling those things out this spring.
Above is a board I made on Polyvore showing how you can rock this trend this winter. Even before Pantone announced their color of the year, I’ve been coveting a pale pink winter coat, but couldn’t really justify buying something I don’t think I can wear that often. However, this is just one more reason why I should buy it!